Monday Sep 05, 2022

31. The Do’s & Don’ts of a Celebrity PR Scandal w/Molly McPherson

The expert on PR crisis control, Molly Mcpherson, is back! She's a nationally recognized expert who runs her own PR crisis communications who runs her own firm. She's here to talk about celebrities in crisis; what they did right and what they did wrong.

(4:00) What it's like running a PR crisis firm & what the first steps are with new clients in crisis

(15:00) Why you should never lie in a PR crisis

(18:21) Rachel Hollis' latest misstep

(27:05) How to spot a liar: Alex Jones trial, Bill Clinton

(37:00) When brands being edgy goes horribly wrong

(42:05) Victoria's Secret giving the TikTok babysitter, @jaxwritessongs, a cease and desist

Molly's past episode:

Episode 18. Anatomy of a Celebrity Scandal w/Molly McPherson

Patreon

This week: A Scandalous Timeline of Jerry and Jessica Seinfeld

out Wednesday, September 7th

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